Marketing, Events and Communication Coordinator - Slough BID

The Purpose of The Role

A BID is a defined geographic area within which businesses opt (via a ballot) to provide services for their business community to support improvements to the overall trading environment in which they all operate. The Slough BID reaches across Slough town centre and consists of 450 businesses. The BID’s proposals can be found in greater detail in the business plan attached.

Slough BID is in the middle of its first term supporting businesses in the area. Business engagement and building a valuable presence on social media are key to developing on the success already achieved. This central function supports the organisation of events, marketing and undertakes website social media communications, also supporting business engagement within the BID.

The purpose of the role is to support the BID Manager in delivering the marketing and communication strategy of the BID and to coordinate and deliver the administrative function.

Limited national travel may be required (at the company’s expense) for operational and training purposes, this may include infrequent overnight stays.

This is a brand-new standalone role so an excellent opportunity to join the team and make the role your own.

Key Responsibilities

• Working closely with the BID Manager on Marketing and Events for the BID

• Assist the BID Manager in planning, development and communication strategies for events including liaising with stakeholders as required.

• Maximise promotions, events and activities via relevant social media channels engaging with appropriate levy payers, stakeholders, and potential customers to maximize awareness and participation.

• Liaise with the BID Manager and operations team to ensure joined-up campaigns and activities to maximize levy payer benefits and assist with coordination, preparation and communication for events and conferences, attending where required.

• Engage with business owners within the BID area to build relationships and promote BID activity with the business owners.

• Attend and service relevant stakeholder meetings as required.

Skills

Essential:

• Experience in marketing with some history of running campaigns and programmes

• Experience with crafting social media content plans and scheduling
• Understanding and application of email marketing systems (i.e. Mailchimp) with experience in drafting and scheduling emails.

• Knowledge of social media, its existing trends and application to building the project’s profile.

• Experience of media relations activity including building relationships with media outlets

• Outstanding written and verbal communication skills.

• Proficient in MS Office and digital communications platforms.

• Ability to work in a team and on own initiative, with communication of activities to BID Manager.

• Willingness to work flexibly including some out of core hours work.

• A positive “can do” approach with the ability to be innovative and flexible to meet the demands of a changing environment.

Desirable:

• Good knowledge of Slough.

• Passionate about Slough.

• Visual presentation skills.

• Marketing qualification.

• Minute taking.

Benefits:

• 20 days holiday pro rata plus any bank hols.
• Pension contributions.
  
  

To apply for this role, please email your covering letter outlining why you are suitable for the role and CV to: jobs@sloughbid.co.uk