Bookings now closed for The National BIDs Conference

Delivering Quality, Innovation and Knowledge to the BID industry

The BID Industry Event of the Year


The National BIDs Conference 2017 is now fully booked.

For those attending this year, we look forward to delivering you a packed agenda based on the challenges and opportunities facing your BIDs that you have been speaking to us about this year. All of the available bookings for this year have now sold out. However, the date for The National BIDs Conference 2018 will be announced in Cambridge on 19th October.

The National BIDs conference will focus purely on BIDs and the issues affecting them. The conference will provide an excellent opportunity to catch-up and network with industry peers whether you are a BID Chief Executive, BID Manager, staff member, Board member, Local Authority, levy payer, stakeholder or a policy maker.

The day will include a variety of robust policy and industry debates whilst also allowing essential practical showcasing, discussions and plenty of opportunities for networking. The National BID Survey results will be revealed and analysed, the National BID Awards will be presented and the Certificate in BID Management classes will graduate. The day will culminate with an evening drinks reception.

This year, you can tailor your afternoon to your requirements by choosing the masterclasses you feel will most benefit you. The themed masterclasses will include discussion around the changes in data law, marketing, customer experience, car parking, BID renewal best practice, BID development and much more.

There will be a BID Chairs’ Breakfast taking place prior to the conference should Chairs wish to attend. This commences at 8.30am.

Join the conversation #NBC17


  • The conference is a 15 minute walk from Cambridge train station. Please click here for full directions on getting to the conference by various methods of transport.
  • The conference will be clearly signposted on the day. On arrival, please register in the Grace Howard Room where you will given your name badge and will also be required to sign up to three afternoon masterclasses sessions. Tea and coffee will also be served.
  • If you are arriving by car, please note that there is no car parking available at Downing College. We recommend the Queen Anne car Park which is situated adjacent to Parkers Piece green. Please click here to see a full map of all nearby car parks.
  • If you have any dietary requirements that we are not already aware of, please contact us by 10th October to ensure we make arrangements for you.

If you have any queries relating to the conference please contact Ben on 0845 112 0118 or email him here.


Delegate rate= £260 +VAT
British BIDs member delegate rate = £195 +VAT

British BIDs members receive a 25% discount. To book your place, please enter your unique membership number in the ‘promotional code’ box when you are on our online booking system.

If you have lost/forgotten your membership number please get in touch with us at


Conference Agenda


Below is the agenda for the 2017 conference.  The themed masterclasses will include discussion around the changes in data law, marketing, customer experience, BID renewal and best practice, BID development and more.



08.30Chair's Breakfast


10.30Welcome from Ian Payne (host), and Chris Turner (British BIDs CEO)

10.40People, Places and the role of BIDs

• Wayne Hemingway MBE

11.40CiBM graduates presentation of certificates

12.00Regenerating City Centres

• John Parmiter, Director, Future High Streets: How to access capital funding into high streets for big projects

Neil Cuttell, City Deal Executive, Cambridge LEP: How LEPs and BIDs can engage and interact with each other


14.00Themed masterclasses to choose from:

• Mel Richardson, Mel Richardson Consultancy: Good governance. What you need to know and do

• Rob Manning, Group Strategy Director, Jacob Bailey: How to prepare your BID for compliance with data law changes

• Paul Clement, Director, British BIDs: Developing and renewing a BID

• Penny Power OBE, CEO and Founder, The Business Cafe: Reactivating dead spaces. Exploring hot desking and business cafes

• Jorge Saraiva, Vice President, DigitalTown: Smart Cities

• Emma Thornton, CEO of Visit Cambridge and Beyond: BIDs and DMOs - opportunities for collaboration to strengthen and enhance delivery

• Sophie Power, CEO and Founder, Airlabs: Clean Air projects and innovation/sustainability

• Mark Copeman, Co-Founder, Customer Thermometer LLP: How to get more feedback to create better relationships with your partners and clients

• Sven Latham, Director, Noggin: Data analysis for town centre management / Guy Douglas, Director, Clockwork City: Using Data as part of a Smart Places for People plan


16.00Feedback from Marc Myer's on Chair's Breakfast

16.10National BID Survey 2017 results and panel discussion

• Presented by Chris Turner

• Steve Sawyer, Executive Director at Manor Royal BID

• Patricia Bench, Director at HammersmithLondon

• John Fletcher, Real Estate Manager at Nationwide

16.50Round up, BID Awards winners announcement and presentation & close

17.15Drinks reception

19.00Event Ends



Below are our 2017 speakers

Ian Payne


This year’s conference host is ITV newsreader Ian Payne. Ian comes with a wealth of experience will be opening the conference and facilitating the day’s events.

Professor Christopher Turner


Chris will be revealing and analysing the results from the National BID Survey. He will also be hosting the Chairs’ Breakfast on the day. Chris’ involvement with BIDs began in Winchester BID where he remains as Business Development Director. He is also Professor and International Ambassador at Winchester University. His academic experience and commitment to thought-leadership brings a unique and exciting approach to BID issues, challenges and successes as the industry continues to mature and develop.

Wayne Hemingway MBE


Wayne Hemingway will be presenting about people, places and the role of BIDs. Since selling Red or Dead, Wayne has regenerated local authority housing, launched pop-up shops and built a vintage brand from scratch. One of HemingwayDesign’s first big projects was the Staiths South Bank housing development, an acclaimed, award-winning regeneration project which put residents and sustainability at its heart. They have since planned housing projects in Kings Lynn, Aylesbury and Maidenhead.

John Parmiter


John Parmiter FRICS FRSA MRTPI directs Future High Streets, a social enterprise committed to seeing the regeneration of conventional shopping areas. John works collaboratively with place-making, property and other professionals to fix broken and underperforming town centres as well as planning new destinations. At the conference, he will be speaking about how to access capital funding into high streets.

Neil Cuttell


Neil Cuttell has 20 years experience working within economic development, investment and regeneration across the UK. Neil has led regeneration and economic development teams in Nottingham, Stevenage and Lincoln, creating and delivering strategy, securing investment, and negotiating and delivering commercial, housing, and infrastructure development. Neil’s role with the LEP includes engaging the private sector with the City Deal Programme, and ensuring that the City Deal prioritises business growth and development within its initiatives. He will be talking about how BIDs and LEP’s can engage with eachother at the conference.

Mel Richardson


Mel Richardson manages Newham BID, a thriving business park on the edge of Truro City Centre in Cornwall and has been involved with BIDs since 2006. Mel also runs her own consultancy business supporting BIDs at all levels from feasibility to ballot as well as providing advice on governance issues. Mel has developed and supported five BIDs through to successful ballots and is currently working on St Austell and Kings Heath BID renewals. Mel is an accreditation auditor for British BIDs. She will be hosting a masterclass on good governance at the conference this year.

Rob Manning


Rob has been leading data, insight and user experience (UX) programmes for Jacob Bailey’s clients for the last 14 years, coming from a background of developing award winning websites and digital marketing strategies and campaigns across multiple sectors, B2B, B2C, Charities and NFP. Clients he has worked with include Abellio, BT, Fraser Hart, Herbalife, MasterCard, Otis, PDSA, Tyco and Vodafone. Rob will be hosting a masterclass at this year’s conference, presenting the forthcoming changes in data protection law and explaining how and why BIDs need to prepare and adapt to these changes.

Paul Clement


Paul is a Director of British BIDs. Paul has over a decade of experience in place management having started his first town centre management company in April 2000. Since then he has developed and renewed BIDs across the country and provided training and coaching to numerous places. This is alongside his role as Chief Executive of Ipswich Central. He has a Master’s Degree from De Montfort University into global influences within urban centres. He will be hosting a ‘renewing and developing a BID masterclass’ at this year’s conference.

Penny Power OBE


Penny joined the Technology Sector in 1983 and has built many sales channels and helped people that find technology challenging.Following extensive research and experience, Penny is bringing to market a new concept in SME Support. The Business Café® will bring social networking to the High Street via a network of Cafés dedicated to SME’s.This is especially targeted at the more rural towns where businesses need this focal point and support for growth. She will be focusing on reactivating dead spaces in her masterclass session at this year’s conference.

Jorge Saraiva


Jorge Saraiva is expert with extensive international experience in information technologies with more than 23 years of experience in the public and private sectors. Since 2012, Jorge’s main activity has been in the Smart Cities area. Based on his extensive experience in eGov, CRM and mobile, he founded Engage Citizen. Recently, Jorge became VP Europe for DigitalTown, a public listed multinational from the US and is leading the project Smart.London. He will be talking more about smart cities in his masterclass at the conference.

Emma Thornton


Emma has 21 years of experience of working in the private sector and 15 years’ experience working in public/ private sector partnerships focussed on improving the vitality and vibrancy of town and city centres. Emma led the development of City Centre Management in Cambridge from initial voluntary partnership through to the development of Cambridge BID in 2013. Emma is now CEO of Visit Cambridge and Beyond which is the Destination Management Organisation responsible for delivering tourism services in Cambridge and the surrounding area. She will be focusing on the opportunities for BIDs and DMOs to strengthen and enhance delivery in her masterclass at the conference.

Sophie Power


Sophie Power is CEO and Co-Founder of Airlabs – creators of a revolutionary new technology proven to clean air zones in cities using its experience of atmospheric chemistry and airflow engineering, as well as sensor and materials specialists. Recent projects include a clean air bench (commissioned by TfL for Bird Street, London) and clean air bus shelters (in partnership with JCDecaux), with larger scale installations to follow.  Airlabs technology was recently awarded the Best Innovative Technology Award at the Sustainable Cities Awards. She will be talking more about clean air projects in her masterclass at this year’s conference.

Mark Copeman


Mark Copeman launched Customer Thermometer in 2010 which now has 1000’s of users all around the world, ranging from the likes of BT, HP Enterprise, Sonos and Reed Exhibitions, through to hundreds of IT support businesses around the world. Customer Thermometer focuses on customer service and Mark will be talking more about the importance of this in his masterclass at the conference.


Sven Latham


Sven Latham is an innovative data analyst for BIDs and town centre management teams across the UK. Sven designs and builds cutting-edge methods of data collection and analysis – drawing from various sources, including footfall, wifi, sales, highways, weather and car parking – to make benchmarking clearer and more accessible to stakeholders from towns of all sizes. He is currently leading a county-wide project to more closely understand the interaction between 14 key towns & their residents, workforce and visitors. Sven will be hosting a masterclass and discussing data analysis for town centre management at the conference.



Guy Douglas


Guy Douglas is an experienced place manager with a focus on the role of digital technology in the citizen-centric experience of town and city centre places.  Advocate of cross-sector business-led partnership development to bring about positive change in the consumer experience of places. He will be talking more about some of the different ways that place managers can use data.

Downing College, Cambridge


Taking place in the beautiful Downing College in the University city of Cambridge, the conference will focus purely on BIDs and the issues affecting them.


For a list of Hotels in the area please email

Hilton Cambridge City Centre


TEL: 01223 464491

The Royal Cambridge Hotel


TEL: 0330 102 7236




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